Economy

Geomarketing: A new era for retail in Central Asia

Geomarketing: A new era for retail in Central Asia
Geomarketing: A new era for retail in Central Asia

Tashkent, Uzbekistan (UzDaily.uz) — As part of the CENTRAL ASIA RETAIL WEEK e-commerce and retail forum, an expert session titled "Geomarketing for Retailers in Central Asia" will take place.

Experts will discuss:

- What is geomarketing, geoanalytics, and geographic information systems?

- What geo-data is used for location geoanalytics?

- Tools for evaluating locations in Central Asian cities.

- Case studies from Uzbek companies.

The session will be moderated by Denis Strukov, General Director of Geointellect.

Featured speakers include:

- Urmatbek Beishenaliev, Marketing Director of the Ishonch retail chain.

- Artem Pesterov, Head of Marketing at Bi1.

- Ruslan Norkulov, Development Director of the ALEXANDER BRANDS (TM PAPA JOHNS) network, former Development Director of MAKRO.

- Alexander Mironichev, Development Director of Baraka Market.

- Dilshod Tillaev, Manager of Leasing and Subleasing, Development at Makro.

Anvar Umarov
Anvar Umarov

Anvar Umarov is the founder and editor-in-chief of UzDaily, a leading business and news publication covering Uzbekistan and Central Asia. With over 20 years of experience in journalism, he has also worked as a PR manager for both state and private organizations, bringing a broad perspective on media, communications, and public affairs to his editorial leadership.