Tashkent, Uzbekistan (UzDaily.uz) — A special K-Food Corner offering Korean food and beverages has opened at Korzinka stores in Tashkent.
The opening ceremony took place on 22 September at the Korzinka store on Oybek Street. South Korea’s Ambassador to Uzbekistan Won Do Yeon and Korzinka Chief Executive Officer Pedro Martinho attended the ceremony.
According to the embassy, the K-Food Corner is operating on a trial basis at three Korzinka branches from 14 September to 11 October. In addition to Korean ramyeon noodles, customers can purchase more than 20 products, including sweets, seafood, salads and sauces. The range is expected to be expanded soon with fresh fruit from South Korea.
Won Do Yeon said the idea of creating a dedicated Korean food corner emerged after the UzFood 2026 international exhibition. The ambassador noted strong interest among Uzbek consumers in Korean products and said that following the exhibition he approached the Korea Trade-Investment Promotion Agency (KOTRA) and the Korea Eximbank with the proposal.
The ambassador also highlighted the significance of the project’s launch date. On 14 September, the presidents of South Korea and Uzbekistan held a summit in Seoul, where the two sides agreed to expand cooperation in strategically important minerals, manufacturing, transport and infrastructure, as well as artificial intelligence, pharmaceuticals and biotechnology.
According to Won Do Yeon, direct contacts between the peoples of the two countries play an important role alongside intergovernmental cooperation. He said the K-Food Corner is intended to serve as one such bridge and contribute to strengthening cultural ties between South Korea and Uzbekistan.
Pedro Martinho described the project as a practical example of cooperation developing not only between governments and major companies, but also between ordinary people.
He said Korzinka had launched the project on a trial basis and expected a positive response from customers, particularly younger people interested in Korean culture, from K-pop to cosmetics.
Martinho noted that some people in Uzbekistan are already familiar with Korean products but have limited places where they can buy them. If the trial period is successful, the company plans to expand the range of products and the geographic reach of the project.
