Uzbekistan

Uzbekistan steps up scrutiny of bloggers’ advertising

Uzbekistan steps up scrutiny of bloggers’ advertising
Uzbekistan steps up scrutiny of bloggers’ advertising / Photo: AI-generated image.

Tashkent, Uzbekistan (UzDaily.uz) — Uzbekistan’s Competition Committee has identified violations of advertising legislation in posts published by 12 bloggers. Administrative penalties have been imposed on those responsible.

The committee said it had compiled a list of 110 bloggers to monitor advertising on social media. Their accounts are checked daily for compliance with the Law on Advertising.

The checks found that 12 bloggers had published advertising materials in violation of the law. The relevant administrative measures were applied. However, the committee did not specify the nature of the violations or the penalties imposed.

The committee has also compiled a list of well-known singers, actors, actresses and athletes in the country. Their advertising-related social media posts are also subject to regular monitoring.

The agency urged advertisers, manufacturers and distributors of advertising, including bloggers and public figures, to comply with legal requirements.

The committee stressed that advertising must be accurate and must not mislead consumers about goods and services.

Ignorance of the law or disregard for its requirements does not exempt anyone from liability.

The committee said it would continue monitoring advertising on social media, identifying and preventing violations, protecting consumer rights and ensuring compliance with legislation in the advertising market.

Anvar Umarov
Anvar Umarov

Anvar Umarov is the founder and editor-in-chief of UzDaily, a leading business and news publication covering Uzbekistan and Central Asia. With over 20 years of experience in journalism, he has also worked as a PR manager for both state and private organizations, bringing a broad perspective on media, communications, and public affairs to his editorial leadership.