
"OH-ra."
48.3K, 2025ORA is Great Wall Motor's EV brand, officially launched August 20, 2018 with the ORA iQ. Unlike Haval and TANK, ORA's bet isn't on size or off-road capability, but on a compact format, retro-inspired design, and affordable city electrification.
Distinguishing feature
ORA's round headlights and rounded silhouette are a deliberate nod to mid-century car design — an unusual strategy for a brand that's supposed to be selling the future rather than nostalgia.