Tashkent, Uzbekistan (UzDaily.com) -- Due to the wide resonance among the public caused by the advertising campaign of the Elmakon trademark, which sells electrical goods, the Committee for the Development of Competition and Consumer Rights Protection brings the following to the public.

Earlier, in some regions of the country, the Elmakon trademark placed advertising banners for its services with the following text: “Ikkinch xotin”ga g’amxo’rlik qiling” (“Take care of the “second wife”), “Mahrga texnika so’rang” (“Ask technique for mahr”, mahr is the property that the groom allocates to the bride during the religious ceremony of marriage).

The Committee considers this text of advertising to be unethical and inappropriate, contrary to the requirements of the Law of the Republic of Uzbekistan "On Advertising", as well as the norms of morality established in society.

In this regard, Elmakon has been ordered to remove advertising banners with such content, and at the moment all advertising banners have been removed.

The Committee for the Development of Competition and Consumer Rights Protection will continue to monitor the content of advertising and take measures to prevent the placement of inappropriate advertising by advertisers.