Euronews: Silk Road Samarkand Strengthens Uzbekistan’s Position on the Global Tourism Map

Tashkent, Uzbekistan (UzDaily.com) — The reputable international media outlet Euronews has published a feature on the Silk Road Samarkand tourist complex, calling it one of the largest and most promising projects in Central Asia.

The article, titled “A City Within a City: Uzbekistan’s Largest Tourism Project”, details the concept of the complex, which integrates cultural, wellness, and business directions. Special attention is given to the Ethno Park “Eternal City”, where the atmosphere of ancient settlements along the Great Silk Road is recreated, featuring craft workshops, national cuisine, and historical traditions.

The publication notes that Silk Road Samarkand has become an important international venue, already hosting major events such as a meeting of the European Bank for Reconstruction and Development and the General Assembly of the UN World Tourism Organization.

Euronews also highlights the project’s ecological initiatives and the development of medical and sustainable tourism, strengthening Samarkand’s position among the world’s leading tourist centers.

Zafar Butaev, CEO of the Silk Road Samarkand Tourist Center, emphasized that the project, implemented at the initiative of the President of Uzbekistan, has become a key factor in renewing the country’s and region’s tourism potential:

“For our team, the main goal was to make the complex as open and attractive as possible for both international visitors and the citizens of Uzbekistan.”

The Euronews publication reflects the growing interest of the international community in Uzbekistan and confirms Samarkand’s status as one of today’s key tourist destinations.