Tashkent, Uzbekistan (UzDaily.com) — One of the world’s leading leather and footwear brands, the Chinese company Red Dragon Fly, has included Uzbekistan in its investment strategy, set to be implemented next year.

The announcement was made during talks between the company’s management and Akbar Sultanov, Chairman of the Association “Uzcharmsanoat,” during his visit to China.

During the meeting, the parties discussed investment cooperation and the organization of product exports through Uzbekistan to other countries. Red Dragon Fly representatives highlighted the country’s attractiveness due to its raw material base, developed industrial infrastructure, and strategic geographic location.

According to them, preliminary studies have been completed, and Uzbekistan has been officially included on the company’s investment map.

Association representatives emphasized that Red Dragon Fly is the first major Chinese company in the leather and footwear sector to officially announce its intention to invest in Uzbekistan.

Experts note that this development represents not only a new stage in bilateral cooperation but also a sign of confidence in Uzbekistan’s leadership potential in the region.

The brand’s entry promises a range of strategic advantages: expanding the volume and geography of exports, gaining access to European and Middle Eastern markets, increasing product added value through the supply of finished goods rather than raw materials, and strengthening the prestigious image of the “Made in Uzbekistan” brand. Additionally, the investment will create thousands of jobs and introduce modern production technologies and know-how at local enterprises.

Cooperation with Red Dragon Fly is expected to be an important step in transforming Uzbekistan into a regional industrial hub and reinforcing its status as a reliable partner for foreign investors.